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Creative Direct Mail Division

1 • 2 • 3 • 4 • 5 - For more of these project's details click here.
3 Dimensional Mail Gets Read! Our direct mail clients have turned to us because they've become frustrated and disappointed with traditional flat direct mail response rates. We are experts in not only getting your mail opened by your audience but also getting them to react in a positive manner to your mailing's message.
Results.
Scribble Creative Group
has a results-oriented approach
to developing direct mail campaigns.
The Six Steps of a successful direct mail campaign:
- Step 1: Know your audience.
- Step 2: Build a targeted mailing list.
- Step 3:
Define a goal for the mail
campaign, e.g. drive recipients
to your website, get the recipients
to call you or any number
of calls to action.
- Step 4:
Develop a well-defined and
creative presentation. This
is the cohesive, creative
mailer that will deliver your
message. Unique packaging
helps create high perceived
value of the company, goods
and/or services you are offering.
- Step 5:
Does the mailer have 'Staying
Power'? Staying power
is defined by the mailer's
ability to get your audience
talking and its ability to
stay in front of the recipient,
preferably right on their
desk.
- Step 6:
Get ready. Are you prepared
to handle the response? Assuming
this meets your response goals,
is your trade show booth adequate?
Is your website polished?
Do you have enough corporate
collateral (pocket folders,
sell sheets, brochures etc.)
on hand to keep prospective
clients interested?
- Step 7:
Compound Marketing. Do you
want to really increase your
return on investment? Compound
marketing will do it. Provided
you've targeted the right
audience and built a solid
mailing list, compound marketing
will pick up a large quantity
of recipients who might not
have had the time or forgot
to respond. Compound marketing
is hitting your audience via
a second or third marketing
stream. This can be done with
sales calls (Hello did you
get our "creative mailer"?)
email blasts and even an affordable
reminder postcard.
Can
you afford it?
True, a dimensional mailing
campaign is going to cost you
more. However, you are going
to get significantly more exposure
with a dimensional mailer. More
exposure equals higher return
on investment. Additionally,
we know how to save you money
by using postal rates to your
advantage. Every piece we design
is reviewed by the creative
mail expert at the US Post
Office before final proposals
are provided to our clients.
This ensures the piece is mail-safe
and the quoted postage rate
is accurate.
Why
Scribble Creative Group?
Simply mailing marketing materials
through the mail in a box isn't
going to do the trick. As you
can see from our direct
mail portfolio
our solutions are very unique.
We've won awards
from professional direct marketing
associations and the best reason
to work with us is our long
list of satisfied clients. 86%
of our dimensional mail clients
return to us to kick off new
campaigns. Why? Because we know
how to get your audience engaged.
They wouldn't come back if they
weren't getting results! Don't
take our word for it though.
Feel free to call any of our
clients listed through out our
website and see just how happy
they continue to be with our
services.
Our Expertise and Services. We can help you every step of the way, from showing you where to start for a successful campaign to designing, printing, fulfilling and delivering your project to the post office.
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